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Randee is a tax advisor agency helping to claim back their client’s research and development (R&D).
I completely re-branded the company developing a new logo, colour palette, image treatment and bringing their website to life. One important aspect I kept in mind while designing, was that the logo needed to be appealing to a broad audience, as many different sectors can claim R&D. I wanted to make sure the logo was adaptable, approachable and human which is where the hand-drawn asterisk came from. A nod to simplifying the many forms and work that goes into claiming R&D.
Client: Randee
Agency: Drew London
Branding & Digital: Georgia Sutherland
Randee
![randee2.png](https://images.squarespace-cdn.com/content/v1/601fcb8ebeed354b4e30a3fa/9f6b0314-0b29-49c2-8ab2-6da79ecfe7a5/randee2.png)
![randee 3.png](https://images.squarespace-cdn.com/content/v1/601fcb8ebeed354b4e30a3fa/6307e75e-7299-4474-8565-a30aa05f9e79/randee+3.png)
![randee 4.png](https://images.squarespace-cdn.com/content/v1/601fcb8ebeed354b4e30a3fa/0d03d3e8-2d8b-4725-b401-63a2e0831844/randee+4.png)
![randee.png](https://images.squarespace-cdn.com/content/v1/601fcb8ebeed354b4e30a3fa/2964065b-e209-4950-9832-ac9e0aa5e71a/randee.png)